On April 27, 2026, Belgrade, Serbia, will host a major event in the field of intellectual property—the International Conference on “Intellectual Property Protection in the Digital Environment.” As the third international conference on trademarks, domain names, copyrights, and intellectual property held in Belgrade, this event aims to bring together global experts to discuss the latest trends and challenges in intellectual property protection in the digital age.
With the rapid development of artificial intelligence, big data, and cloud computing technologies, the traditional trademark, domain name, and copyright protection systems are facing unprecedented challenges. Against this backdrop, this conference will focus on how to utilize digital technologies to improve the efficiency of intellectual property registration and enforcement, and how to address new types of infringement in the online environment. Participants include legal experts, scholars, and representatives from multinational corporations from the World Intellectual Property Organization (WIPO) and intellectual property offices of various European countries.
The conference topics cover several hot areas: first, exploring the application of blockchain technology in copyright confirmation; second, analyzing the cross-border enforcement challenges of domain name squatting and trademark infringement; and third, studying the copyright ownership issues of generative AI creations. In addition, the conference will share the latest developments in EU and Serbian intellectual property legislation, aiming to provide legal compliance guidance for companies “going global.”
As a crucial link between Central and Eastern Europe and Western Europe, Belgrade’s continued hosting of this series of conferences demonstrates its bridging role in regional intellectual property governance. The organizers stated that they hope this conference will promote the establishment of a more efficient digital intellectual property protection mechanism, facilitate international legal coordination and technological cooperation, and provide a solid guarantee for innovation-driven development.
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