When choosing a registrar, what else should you consider besides price?

In the internet age, domain names serve as the online identity of businesses and individuals. Choosing a reliable domain registrar directly impacts domain security, management efficiency, and long-term user experience. Many people tend to focus solely on price when selecting a registrar, overlooking the potential risks hidden behind low prices. In fact, beyond domain registration/renewal prices, factors such as the registrar’s service quality, technical capabilities, and security measures have a greater impact on the long-term value of a domain name.

Here are the key points to consider when choosing a domain registrar:

1. Service Reliability

DNS server performance determines the access experience. High-quality registrars have global, multi-node, high-security clusters, fast resolution (average < 100ms), and stable service. Customer service should provide 24/7 multi-channel response, responding to simple inquiries within an hour to avoid domain lapses due to outages or delays.

2. Domain Management Features

Basic features should be straightforward: support for free third-party DNS changes, a full range of resolution types with no limit on the number of entries, and the ability to control domain locking and privacy protection. Users of multiple domain names require batch management tools that can automate renewals and provide multi-channel expiration reminders to reduce operational costs.

3. Security

Accounts require two-step verification and IP whitelisting. Domain transfers must comply with ICANN regulations to prevent malicious binding. Whois privacy protection should be free for an extended period of time. DNS servers must be resistant to DDoS attacks, and secondary verification for sensitive operations is more reliable.

4. Compliance

Preferably select ICANN-accredited registrars. Domestic users registering domain names such as .cn must confirm that they hold the Ministry of Industry and Information Technology’s “Internet Domain Name Registration Service License” to ensure real-name compliance and information security.

5. Additional Services

High-quality registrars offer domain name transaction brokerage, brand monitoring, preemptive registration, and discounted “domain name + server” packages to reduce business operating costs.

Conclusion

Domain names are long-term assets. You should first screen based on the above criteria, then compare prices and choose a registrar with the best value for money to ensure domain name security and stability, safeguarding your business.