In 2023, website building platform Squarespace acquired Google Domains, and all domains registered with Google Domains have been migrated. As a core website building service provider primarily serving small and medium-sized enterprises, Squarespace had never previously conducted dedicated marketing for its domain registration service.
This has now changed. Squarespace has officially launched a new marketing campaign, “Dream It, Domain It,” with its first TV commercial focusing on domain suffixes, officially released today.
The video was reportedly produced in-house by Squarespace’s creative team in collaboration with Identity Digital, making Identity Digital’s extensions a core part of the video content.
The subsequent developments and advertising channels for this marketing campaign are attracting considerable attention. It’s worth noting that Squarespace previously advertised during the Super Bowl; a domain-themed ad during the Super Bowl would be highly anticipated, and we’ll have to wait and see.
News Source:domaininvesting.com，This article does not represent our position.
