The 2025 new top-level domain (TLD) market witnessed remarkable high-priced transactions, with .xyz domains performing particularly well, occupying six of the top ten spots. At the top of the list was Super.xyz, acquired by the gaming platform Super Bet through the Atom platform for $287,600, dispelling doubts about the authenticity of .xyz transactions.

Following closely behind was Crypto.bot, which sold for $250,000, although the domain is not yet in use. Intelligence.xyz ranked third, completing a transaction for $150,000, further solidifying .xyz’s position in the high-value domain market.
This list clearly demonstrates the trend of new TLDs gaining corporate recognition. Particularly noteworthy are high-priced transactions like Super.xyz, where active businesses are directly using them for actual business operations, reflecting that new domain extensions have transformed from speculative objects into genuine brand assets.
While market acceptance of new top-level domains (TLDs) remains mixed, 2025 sales data indicates that short, memorable, and brand-aligned new suffixes are gaining increasing market value. This is not only a victory for domain investment but also a landmark development in the diversification of internet naming systems.
As more businesses seek unique and brand-significant online identities, the new TLD market is expected to remain vibrant, with .xyz undoubtedly leading the pack.
News Source:tldinvestors.com,This article does not represent our position.
