On January 27, 2026, Gold.com is listed on the New York Stock Exchange.This highly anticipated top-level domain collaboration has become a focal point of cross-industry integration between finance and domain names.
Gold.com, a top-level domain for the precious metals sector, was acquired in 2024 for a high price of $8.515 million. Its concise and memorable nature, along with its industry relevance, has made it a highly recognizable domain asset in the precious metals field, hailed as an industry benchmark. The entity behind it, formerly A-Mark Precious Metals, completed its name change in December 2025 and transferred its shares from Nasdaq to the NYSE, with the ticker symbol “GOLD”.
This deep collaboration between the NYSE and Gold.com, marked by the ringing of the NYSE’s opening bell on January 27, demonstrates both parties’ determination to strengthen their presence in the precious metals sector. Gold.com, a comprehensive platform covering precious metals trading and collectibles, is leveraging the resources of the NYSE to further enhance its brand credibility and market exposure.
Industry insiders say that top-level domains are core assets of a company’s brand. The partnership between Gold.com and the NYSE not only highlights the value of the domain but also vividly demonstrates the deep integration of the financial industry and domain assets. It is expected to further upgrade the online and offline layout of the precious metals sector and inject new vitality into the industry’s development.
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