On December 10, 2025, the single-word domain name Run.org was successfully sold through GoDaddy Auctions for $46,055 (approximately RMB 334,000). Leveraging the rich semantic extensibility of “Run,” the global credibility of the .org suffix, and the scarcity of single-word domains, this became a high-quality cross-domain digital asset transaction case.

The core value of this domain name stems from the golden combination of a single-word keyword and the .org suffix. “Run,” as a high-frequency English word, semantically covers diverse and high-value scenarios: it encompasses the sporty attribute of “running,” suitable for fitness, marathon events, and other fields; it can also represent “business management,” fitting the needs of enterprise services and project operation platforms; and it can also refer to “operation and continuity,” suitable for technology products and event operations. This ambiguity makes the domain name highly adaptable, conveying the core positioning without additional explanation and significantly reducing brand communication costs.
As a classic top-level domain (TLD) created in 1985, the .org suffix inherently carries credibility. Surveys show that 60% of users consider .org domains more trustworthy than .com, especially in areas like public welfare, education, and community, where they offer authoritative endorsement. With relaxed registration restrictions for .org, it retains the trust association of non-profit organizations while also accommodating the social responsibility aspects of commercial scenarios, complementing the diverse semantics of “Run” and balancing professionalism with flexibility.
The extreme scarcity of single-word domains further drives up their value. There are only 26 single-word English domains globally, and adding the .org suffix makes them virtually nonexistent. These minimalist character combinations are easy to input, have zero memory cost, and offer barrier-free cross-language communication. From a market perspective, domains with similar single-word + authoritative suffixes, due to their combination of brand identity and scenario adaptability, have long been a hot investment area.
The $46,000 sale price of Run.org perfectly reflects its semantic diversity, the credibility of its suffix, and the scarcity of its individual words. It is suitable for sports brands and technology companies to build official websites, and can also serve as a digital identifier for non-profit organizations and community platforms, becoming a high-quality digital asset for cross-domain deployment.
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