On July 23, 2025, several transactions of 3L.com domain names on the Sedo website attracted special attention. Among them, Nar.com was sold for $41,000, and MCC.com was sold for $90,999. When people look back at the transaction history of MCC.com, they all feel sorry – as early as 2008, it was sold for as high as $195,000 on the TRAFFIC website. In just 17 years, the price has shrunk by more than $100,000, which is really a pity.
MCC.com’s situation is heartbreaking. From the outside, it seems to have been out of use for several years. It is this long period of idleness that has greatly reduced its value, and ultimately caused the seller to lose more than $100,000. You know, LLL.com is one of the most popular categories for domain name investors. On Namepros, there are several domain name purchase posts every month, and many people are willing to pay $10,000 to $30,000 to buy it. But it is a pity that a high-quality three-letter domain name like MCC.com has ended up like this because it has been idle for a long time.
Looking at Nar.com, the price of $41,000 seems obviously too low to Raymond Hackney. It is highly associated with the National Association of Realtors (National Association) or other real estate brokers associations. If these associations can buy this domain name, it will undoubtedly add a lot to their own brands. After all, a suitable domain name can greatly enhance brand recognition and influence on the Internet, so Nar.com is really sold at a very low price.
In fact, three-letter domain names like MCC.com and Nar.com have their own unique advantages. They are short and easy to remember, have extremely high brand value and business potential, and are suitable for all kinds of companies. Whether it is a technology startup, a financial institution, or a traditional manufacturing company, they can use such a concise and impactful domain name to enhance their brand image and increase their recognition and competitiveness on the Internet.
But the example of MCC.com also warns us that even a high-quality LLL.com domain name will face the risk of shrinking value if it is not used and left idle for a long time. The low price of Nar.com shows us that high-quality domain names may be undervalued. These transaction cases also remind domain name investors and related companies that they need to be more cautious and proactive in the value assessment and utilization of domain names.
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